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Discover the secret to why seasonal produce is so special

Eurest | Great food |  09 June 2017

A number of punnets of strawberries

The whole point of a treat is that you can’t have it all the time. So here’s how seasonal produce keeps our menus full of exciting meals all year round.

The secret to special, seasonal treats

What do Cadbury’s Crème Eggs, pumpkin-flavoured coffees and mince pies have in common? At first glance, not much. However, they’re all hugely popular food and drink choices that you can only enjoy at certain times of the year.

With the popularity of these items (Cadbury’s makes more than 500 million Crème Eggs every year), you have to wonder why they’re not available all the time. But that’s the secret to their success…

Yes, part of the fun of only eating these treats at certain times of the year makes them more of a novelty. It makes the enjoyment of them special. And that’s the reason we also love fresh, seasonal produce in our meals.

Seasonal greetings for summer produce

It’s true that you can enjoy different groups of seasonal produce all year round. But, it’s the variety in ingredients as the months change that keeps us excited about the great food that goes into our meals.

And we’ll soon have plenty of fresh summer dishes to look forward to. So here’s the tasty produce you can expect to see quite a bit of in coming months.

1. Fresh fruit for all

Restaurants around the country are about to revel in fresh apricots, blackcurrants, nectarines, strawberries and watermelon.

2. Catch of the day

Meanwhile, from the sea we’ll get a wave of crab, kipper, mackerel and tuna. There are so many recipe choices to make from this selection.

3. Vouching for veg

Let’s not forget the crisp, crunchy British vegetables we can look forward to: carrots, peas and radishes are all about to come into season.

Our imaginations are running wild with all the possibilities. And our chefs are going to have a field day.

It’s all about choice

So why do we love seasonal food so much? Well, customer choice is important to us, so we strive to pack our menus with delicious, nutritious meals for everyone to enjoy.

And our development chefs revel in the seasonal variety, too, bringing expertise and adventure to our menu planning. This makes sure that you get the best of what each season has to offer.

Visit a Eurest restaurant and all you need to bring is your appetite and a sense of adventure — our menus will do the rest.

Discover more about our love of great food and seasonal produce.

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